
The Proposal Didn't Lose the Deal
Sales teams review lost deals by inspecting the proposal. That's the wrong artifact. The deal died earlier, and the proposal just recorded the time of death.
Angle
6 posts

Sales teams review lost deals by inspecting the proposal. That's the wrong artifact. The deal died earlier, and the proposal just recorded the time of death.

Skipping the debrief leaves money on the table. Dissect every win for the mechanism, treat every failure as tuition, run the post-mortem.

Bill Campbell's playbook for founders: people-first culture, strategic hiring, disciplined finances, and empathetic negotiation.

A researcher on a French street found four words that moved sign-rates more than most sales training does.

Good negotiating isn't closing as many deals as possible — it's knowing your BATNA well enough to say no when you can do better.

Most negotiations fail from lack of preparation, not hardball tactics. Four steps to walk in ready and close a better deal.